They are fun, modern, and approachable. They’re colorful, but sophisticated. This project is a collaboration between Chlover Design and Studio Deeply to create a logo that perfectly reflects the spirit of the brand. The visual identity highlights a playful and curious little girl, a symbol of energy and enthusiasm. She is always accompanied by her beloved Collegiate ABCs books, which she takes everywhere with her, embodying an insatiable passion for learning and discovery. Through this character, we aimed to capture the essence of the brand: a fun, accessible, and inspiring approach to education.
