This identity centers on a series of original illustrations featuring endearing characters dressed as the brand’s signature makis. These visuals add a touch of humor and approachability while highlighting Japanese design codes and Akiko Maki’s culinary creativity. The vibrant colors and intricate details of each illustration reflect the brand's commitment to fresh ingredients and authentic flavors.
The result is a modern, warm, and memorable visual identity that immediately catches the eye and emphasizes the innovative spirit of the brand.
